Many small business owners know the importance of marketing. In fact, many throw large amounts of money at advertising hoping that consumers will hear and notice the products or services they are offering. Marketing budgets can be spent quickly on newspaper ads, magazine ads, and TV commercials.
While these types of marketing tactics can pay off it is important to realize that using them may not always be the best solution. Sometimes it pays to think small before thinking big. In other words, it may be possible to use a more direct marketing efforts that may even produce better results.
Think back to the last time you were in a large public place full of people. Did you notice what everyone was wearing? Do you recall seeing people wearing branded shirts like Hollister, Nike, Oakley and other top brands? Whether you realized it or not you were being marketed to. This is why you should think about creating a T-shirt for your employees to wear when they are in public or attending a conference or other networking events.
Having a company T-shirt has some intangible benefits that you may not realize. First, as we mentioned before, they are basically a walking advertisement for your business. When your logo is prominently featured on a T-shirt many individuals throughout the day will notice it. Second, branded clothing can prompt consumers to want to learn more about your business. A T-shirt can be a great conversation starter that may lead to future buying or business. Third, you can use a T-shirt to find new employees. Sometimes a conversation can lead to finding a new source of talent for your business. Finally, the last reason you should create a branded T-shirt for your business is because it can be cheaper, easier, and more effective than using other marketing tactics.
If you do create a T-shirt for your business we at Galactica Print can help you find the best printing shop to handle your T-shirt order. For more information on using our service please contact us at firstname.lastname@example.org