It is common knowledge that flyers can be an effective way to advertise your product or service. However, if the message you are trying to communicate falls on its face, you will quickly lose the attention you worked hard to gain by creating a good looking flyer. Here are some tips that will help you create an effective flyer that your potential customer will want to hold on to.
Keep it simple: It can very difficult to obtain and hold a person’s attention. This is why you need to edit your content in order to keep it brief and to the point. Only keep the most important elements. If your customer wants more information they can follow up with you via E-mail, regular mail, phone or by going to your website.
Being organized is helpful: Whenever possible you should incorporate bullet point and text boxes. Another great way to organize your information is by using infographics that make understanding your content easier.
Grab attention with your headline: You should dedicate a lot of time to creating a captivating headline. Your headline should have the power to completely education any potential customer.
Communicate the benefits: When you sit down to write your brochure or flyer you should be thinking about at least three to five benefits that your product or service gives/provides to customers. It should clearly state why they would be better off with you.
State your competitive advantage: One of the most important things you can do is to tell everyone why you are different from your competitors. You should also try and make this your headline if possible.
Once you are done creating an effective brochure or flyer Galactica Print can help you get it printed at the best price. Contact us today to learn more.